Inovik, the specialist cross-country skiing brand!

Inovik,
the specialist cross-country skiing brand!

Whether you're a classic or skate Nordic skiing enthusiast...
looking for performance or just a wander in the heart of the countryside to unwind...

Inovik, the specialist Nordic skiing brand of the Decathlon group offers you innovative products, experiences and services to support your Nordic skiing activity.

Inovik, the specialist Nordic skiing brand

Inovik, the specialist cross-country skiing brand!

Our mission

"Make the enjoyment and the benefits of Nordic skiing accessible to as many as possible"
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By designing technical and innovative products that are affordable and easy to use, we hope to inspire you to practice, progress and perform long term in Nordic skiing.

inovik decathlon logo

The inovik story

1976: DECATHLON GROUP FOUNDED
First store opening

1996: THE BEGINNING OF CROSS-COUNTRY SKIING
Creation of the Quechua brand with the development of the first cross-country ski

2017: THE ADVENTURE CONTINUES
Creation of the specialised cross-country skiing brand: INOVIK
Our name is inspired by the combination of the word to INNOVATE and INUVIK, the name of the first Decathlon cross-country ski.

EASY GLIDE, easy to enjoy!
Intuitive products and easy to use for beginners!
For you to practice easily and enjoy it more and more.

Inovik, the specialist cross-country skiing brand!

A shared passion!

We are designers but above all passionate cross-country skiers!
Through our products, we hope to convey our passion for the sport, inspire you to take part and give you a magical sporting experience.

Inovik, the specialist cross-country skiing brand!

inovik design

How do we design
our products?

  • Inovik, the specialist cross-country skiing brand!

    ▶ 1
    research

    We listen to you and observe you where you practice to identify your needs.
    Our offices are located in close proximity to Nordic ski slopes in Haute-Savoie

  • Inovik, the specialist cross-country skiing brand!

    ▶ 2
    innovate

    Next we devise technical and design solutions to best meet
    your needs.
    Innovation is at the heart of our business.

  • Inovik, the specialist cross-country skiing brand!

    ▶ 3
    prototype

    We design prototypes
    of future products thanks to our team made up of: a product manager, designers, engineers, all passionate about cross-country skiing.

  • Inovik, the specialist cross-country skiing brand!

    ▶ 4
    test

    We test our products
    in laboratories and in real-life practice conditions
    to be sure
    of our product quality

  • Inovik, the specialist cross-country skiing brand!

    ▶ 5
    production

    We produce on a large scale to be able to offer the best price. We call on
    a panel of suppliers
    spread over around 47 countries.

  • Inovik, the specialist cross-country skiing brand!

    ▶ 6
    marketing

    Our products are available
    in our Decathlon stores and online. We constantly improve our products thanks to your feedback and input.

Our technical partners are an integral part of our product design process. Our design team combines its expertise with the skills of top-level athletes and cross-country skiing professionals, such as cross-country skiing schools, to design technical and high-performing products.

Since we want to offer perfect cross-country skiing products to as many as possible, we joined forces with the twenty or so athletes from the Decathlon Experience Team.
Our clothing range will be worn both for training and in competition by these young French and Swiss athletes who are among the most promising on the circuit.

Trousers, underwear, jackets, hats and gloves are subjected to extreme weather conditions and intense use, guaranteeing product quality for your activity.
However, relations between the team and Inovik don't stop there: the skiers are also asked to share their specific requirements and to contribute to new product development for the Inovik range.
We are proud to partner with the Decathlon Experience Team, for us it’s a sign of recognition!

“We are extremely pleased to be able to count on the professionalism and openness of the Decathlon Experience Team skiers. It’s a great honour to offer all skiers a cross-country skiing collection that has been developed, tested and approved by top-level athletes”.
Sylvain Fourt - Head of the Inovik brand.

Our product range

Whether you take part in classic Nordic, skate, backcountry or even roller skiing.
Inovik offers you a wide range of technical, innovative and accessible products.

  • Inovik, the specialist cross-country skiing brand!

    The classic style of cross-country skiing is close to walking. It comes quite naturally and adapts to all technical and physical levels.
    Discover this winter sport and tips for getting off to a good start.

  • Inovik, the specialist cross-country skiing brand!

    In recent years, cross-country skiing
    has been gaining in popularity, largely thanks to the
    skate technique, a sportier style that is more conducive to the
    thrill of gliding
    than classic cross-country skiing.

  • BACKCOUNTRY

    This still relatively unknown discipline, called hok skiing, combines walking, skiing, the discovery of unspoilt landscapes and a sense of freedom. It's a special ski that grips the snow when going uphill and slides going downhill. Discover this sport that is for everyone while also being respectful of the environment.

  • Inovik, the specialist cross-country skiing brand!

    You can keep the thrill of the glide going in the off-season
    with roller skiing!
    Greatly appreciated by professional skiers for training without snow. Everything you need to know about roller skiing and
    How to get off to a good start safely in this sport.

Inovik, the specialist cross-country skiing brand!

Winter collection

Discover our new collection
Winter 2020-2021
EQUIPMENT & CLOTHING

Questions, suggestions, then don't hesitate to contact us and follow us on social networks for all our latest news!